See PBR - Professional Bull Riders in Reading, PA, with tickets available for upcoming event dates. Explore ticket options and travel packages, and find the right fit for your plans.
PBR - Professional Bull Riders brings the Pendleton Whisky Velocity Tour to Santander Arena in Reading, Pennsylvania, on January 30, 2027. This Sports and Rodeo event puts elite bull riders and powerful bucking bulls at the center of an indoor arena production. On allentowntickets.net, fans can explore event details and ticket options for this Reading date.
Founded in 1992 by 20 professional bull riders, PBR has grown into an international organization with hundreds of events each year. Its signature challenge is simple to describe and dramatic to watch: riders must stay aboard a bucking bull for eight seconds to earn a score. Judges assess both rider technique and the bull's performance, with rounds building toward a championship finish. The event setup typically brings a dirt arena, bull-riding chutes, video replay, and Western-themed entertainment together under one roof.
The Velocity Tour stop offers Reading fans a chance to experience professional bull riding in the heart of downtown. Santander Arena also hosts the Reading Royals and a broad range of concerts and family events, making it a familiar gathering place for regional audiences. Western attire is a natural fit for the occasion, and PBR events are described as suitable for all ages. Specific opening acts and event-day timing have not been provided.
Prices currently start around $40, with major-event seats often ranging from $120 to $500+ depending on section, availability, and demand. Ticket prices can change as the event approaches.
Santander Arena, at 700 Penn St, Reading, PA 19602, has an approximate capacity of 8,500 and uses a temporary dirt-floor arena configuration for bull riding. Stadium seating surrounds the competition area, giving fans views of the rides, chutes, and arena action. For a closer perspective, lower-bowl seats are a strong choice; upper-bowl seats offer a broader view of the full arena and may suit fans seeking a more budget-conscious option.
Seating layouts and sightlines can vary by event configuration. Fans comparing seats should review the available section map before purchase, particularly if they prefer to sit close to the arena floor or want a panoramic view from higher up.
Several parking choices are available near the arena. The official garage is adjacent to the venue, while downtown Reading lots provide alternatives within a short walk. Arriving early is advisable, as nearby spaces may fill before a busy event.
